SRC – Why Now and What is the Opportunity?

Short blog. What opportunity are top US issuers chasing with an SRC wallet?

During my talks with top acquirers, I gained new insight into eCommerce volumes. As a committed ApplePay user I was shocked to hear that ApplePay use in browser is significantly under 5% (even in iOS/Mac devices). Per my blog on intersections, the dynamic is due to both Chrome vs Safari and merchant adoption.

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